Why We must build to learn

There is a popular saying that goes, “You learn, then you earn". A deeper reflection on that statement reveals a perspective to growth that is not popular in these parts. It is the concept of building to learn. This is the basis upon with several great businesses and societies have been built. A deep dive into the foundations of companies like Google, Apple, and Tesla which are model companies in today’s world have in their core a spirit of continuous innovation which results from research.

My contention is that the growth of the business space by Africans is dependent on investors and start-ups choice to deliberately build to learn. Learning is obviously what happens to anyone in the process but a more conscious effort to learn is key and fosters strategic growth.

There is bound to be stunted growth if we cannot answer our ‘why’, ‘how’, and ‘what’. As a young man who has chosen to settle for entrepreneurship, my job at the conceptual and creative levels is to understand what works best, how it works, and why it works. The challenge with adopting this kind of view is that all the other elements of a company are all out for instant gratification. Investor money is not patient, employees may not be interested or see long-term, the customer has to be taught new ways we can solve his problem.

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